When it comes to rising above the noise in the digital age, hustle matters. Regardless of your industry or business, operating in an online world means there’s no substitute for hard work.
The most successful organizations out there are powered not just by thinkers, but by doers and makers.
Entrepreneurship is the new normal, meaning that companies and individuals can no longer rest on their laurels and resist change or innovation.
Hustle is the common denominator in the triumphs of our cultural icons, who separated themselves from the ordinary with ideas that shape our daily lives.
Turn ideas into reality
“It’s not about ideas. It’s about making ideas happen.”
– Scott Belsky, Co-founder, Behance
Planting the seed is one thing but making sure it grows into a living, breathing organism is quite another. Each brand, app, and item you interact with daily started out as a passing thought. But it’s the process of nurturing those flashes of inspiration with commitment and effort that turns them into the giants they become.
How did Samsung initially come into view? During a warm shower? During a long, wordless commute? What about Amazon or Starbucks? These companies infiltrated highly-competitive industries and became titans on the world stage – all because they thought of the idea enough to begin the nurturing process.
These pivotal moments, while only a few of thousands like them happen every day across the globe, are the first signs of hustle making a difference with your business idea.
Always strive for greatness
“There’s lots of bad reasons to start a company. But there’s only one good, legitimate reason, and I think you know what it is: it’s to change the world.”
– Phil Libin, CEO, Evernote
If not us, who?
As citizens of our world, we all can create a brighter, smarter tomorrow. Making a profit is not enough if you’re looking to become a business leader. It’s important to strive for greatness and always look to evolve and improve upon the existing model.
Never stop asking important questions like:
- How can I improve my idea?
- What can I add that will create more value?
- Is there a better way?
With the drive to make impact in your industry, greatness is closer than you think.
Commitment + Time = Success
“Timing, perseverance, and ten years of trying will eventually make you look like an overnight success.”
– Biz Stone, Co-founder, Twitter
Becoming an overnight success never actually happens that quickly. People may only begin to pay attention once you’re enjoying the fruits of your labor. But it often takes years of hustle, dedication, and sacrifice to be considered a thought leader in your industry.
It’s all those not-so-glamorous moments that are often the biggest roadblocks in the way of ideas becoming reality. Treat setbacks as part of the journey – a momentary digression instead of a momentum-halting failure. You’ll be able to use negative experiences to strengthen your determination and refocus your energy so you can see your vision take shape.
Don’t wait for the perfect moment to start
“If you’ve got an idea, start today. There’s no better time than now to get going.”
– Kevin Systrom, Founder, Instagram
There’s an old saying that goes something like this: “The best time to plant a tree was 20 years ago. The second-best time is now.” In other words, if you’ve got the world’s next transformative business idea, what are you waiting for?
There doesn’t need to be anything special about today to make it “the day.” No one’s going to send you an invitation to get started either. Make your first cold call, send your first pitch email, do your first hour of market research – taking those first small steps will make your future self look back on today’s endeavors with gratitude.
Trust your instincts
“Your heart and gut are still your best guide.”
– Naveen Jain, former CEO, InfoSpace
Above all else, the key to achieving success often lies within our own hearts and minds. Fears, hang-ups, second-guesses and hesitations: it’s important to realize that those are perfectly natural reactions on a chemical level, especially when it comes to the day-to-day hustle.
This is easier said than done at times, but positioning yourself for success amid self-doubt will end up paying off in the long run. Next time you find yourself shifting towards the “cannot,” ask yourself one simple question: “But what if I can?”
These five quotes, all from recognized leaders in the world of business, outline different aspects of why hustle matters in our modern, interconnected landscape. Without the commitment, perseverance, ambition and, most importantly, trust in oneself and one’s instincts, great ideas don’t have the opportunity to impact all our lives.
What does hustle mean to you? How have you used it to accomplish your business goals in the past? Let us know in the comments section!
About the author
Alex G. is VP of Marketing and Customer Success at Amilia. His daytime passions include marketing and technology while his after-work passions include good wine and martial arts. With his black belt in judo, Alex applies his focus to growth with as much discipline as he does to armlocks and chokes on the mats.