How to use the Product viewed condition (web channel)?
With the Product viewed condition, you can automatically follow up with site visitors who’ve shown interest in one or more of your products. Whether they’re email subscribers or non-subscribed visitors with a tracking cookie, the Product viewed condition helps you take personalized, timely actions that can boost engagement and conversions.
Automation now has two channels: Email and Web. The Email channel is used to reach your email subscribers, while the Web channel allows you to engage both email subscribers and non-subscribed website visitors. Subscribed users can move from the Web to the Email channel to continue their journey, but not the other way around.
This article covers an element from the Web channel.
The condition is triggered when a visitor views a product page on a selected domain where WebConnect is active. It works with:
- Our native e-commerce integrations that automatically send “product viewed” events via WebConnect (e.g., Shopify, WooCommerce).
- Custom integrations that manually send this event through WebConnect.
To use this condition, you must have Web Connect properly installed on your website. This script is essential for integrating various GetResponse services and enables the transmission of event data via Web Connect, whether through our plugins or your custom implementations.
Configuration
- Drag Product viewed element from the Conditions section in WEB channel in the automation workflow editor.
- From the dropdown menu, select a domain. If your domain is not visible there, make sure the Web Connect is properly installed on the site linked with it.
- Select a category and product. You can track specific products or all products from a category.
- You can also enable Run multiple times for this condition, so it will trigger every time the defined criteria are met.
