How to add an opt-out from SMS link to my messages?
You can easily add a trackable opt-out link to your SMS message in the message editor.
SMS feature is currently available in:
- MAX accounts
- self-service accounts (Starter, Marketer, Creator) based in Poland
This article applies to all account types.
Due to the risk of SMS mass pumping attacks increasing on a global scale, note that whenever your’e launching a campaign in a new market you should get familiar with local market-specific guidelines directly from our provider Vonage website. We’re not able to ensure top-notch deliverability without meeting those requirements by our customers, often this means P2P contact with Vonage to go through formalities:
Country-Specific Features and Restrictions – Vonage API Support
How to add an opt-out link to SMS messages?
- Go to SMS > click on the Create text message button.
- In the Content section, click on the + unsubscribe link to add a link into your message.
How does the link work?
When the SMS recipient clicks on the link, they get redirected to an opt-out page.
Once the Yes, unsubscribe button is clicked, the contact is put on an SMS opt-out list on the level of the subaccount and is excluded from any future sending from that subaccount.
Note: the subscriber is not taken out of any contact list they were on.
What happens after a contact unsubscribes?
Every time an SMS is sent from that subaccount, numbers from the opt-out list are automatically excluded from the recipient list.
Opt-out stats are included in Sent SMS statistics.
Due to privacy protection laws, it’s not possible to check which numbers are on the opt-out list. We also don’t show how many contacts unsubscribed from each subaccount.
The opt-out list works also for SMS sent to numbers from a file.
