Results: 55
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10 Conversion Killers & How to Fight Them

Don’t join our most-wanted list! Learn how to avoid the most dire conversion killers and stay relevant with your audience. Inside you will find: the top 10 conversion killers to avoid, recommendations for engaging with your audience, tips for content design, and content generation ideas.

Using Marketing Automation to Retrieve Abandoned Shopping Carts

With e-commerce hosting services like Shopify, Magento, or Bigcommerce, almost anyone can open an online store with just a few clicks. To protect their market position against ever-growing competition, companies need to constantly be on the lookout for the most effective ways to convert visitors into buyers.

HTML Email Design Documentation

In this document, we’ve collected some best practices for HTML email design — practices that will help you maintain full control over how your messages look inside inboxes. We have verified the rules in this document, so your email template should display properly in all the popular email clients. Nevertheless, we recommend that you always test your messages before sending them to subscribers. We will update this document regularly and provide supplemental information as email services change their standards and rules.

Email Deliverability from A to Z

The goal of this guide is to teach you enough for you to be able to achieve (and keep) the highest deliverability possible by identifying issues with your content or list, long before they become serious enough to make an actual impact.

Lead Generation 101

Learn what lead generation is in a nutshell: building a database of contacts and then guiding those leads through the buying process until they’re ready to talk to your sales team and make a purchase.

Business Integration

Find out why email marketing works best when you align it with your sales cycle and how a proper CRM system can nurture leads and guide them through your funnel.

Managing Email Campaigns: A Guide for Agencies and Brands

What’s inside? If you work in an agency or manage multiple brands, you not only must understand each business and their market, you also must cater to their needs. This whitepaper illustrates today’s smartest techniques and tools for producing noticeable results and exceeding client expectations. We guide you through the most common challenges and the solutions for dealing with them.

Increase Engagement with Personalized Messages

Building an email list is one tough task. But keeping your audience engaged in the long-term is an entirely different process. If you don’t want to see your subscribers leaving your list, you need to make sure that the messages you send them are relevant – taking into account their individual needs and interests. To help you run highly-effective and targeted email marketing campaigns, we put together this whitepaper that will provide you with just the right tools and inspiration.

10 Steps to Understanding Content Marketing

From establishing goals to tracking the right metrics. What is content marketing? Download our free guide and learn how to become an excellent marketer in 10 easy steps.

Getting Started with Webinar Marketing

Find out how to prepare, plan, and promote a webinar that resonates with your target audience. Tailoring webinar strategies for marketing objectives. Promoting your webinar. ‘Hacks’ for running your webinar more efficiently Tips for engaging with your audience after your webinar is complete.

A Guide to Email Marketing KPIs

After reading this guide, you’ll be able to measure the effectiveness of your email marketing campaigns and make better decisions based on the information you collect. This guide will help you develop your email marketing skills and progress from an instinctive gut-driven approach to a professional data-driven approach. You’ll learn how to.

The Ultimate Holiday Campaign Guide.

Learn to create the ultimate holiday campaign with this exclusive ebook by GetResponse. You’ll find out how to create a holiday promo using the three pillars of a successful campaign: Email Marketing, Content Marketing, Social Media Marketing . Inside you will find: Tips for each marketing section Awesome examples to inspire you Best practices for each holiday A calendar for you to schedule your promos

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