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How to Use an Email Autoresponder

When getting started with your email marketing campaigns, you may focus on single newsletters, but that won’t be enough. To establish a long-term relationship with your customers and prospect, you need an email autoresponder. This infographic explains what email autoresponders are and how they can improve your email marketing activities.

Using Images in Email

Images in emails are probably one of the most effective ways to attract the subscriber’s attention to your newsletter. Here is a number of facts, tips and tricks on how to use images in emails when working on your campaign.

How to Build Trust with Customers in Your Email List

Ever wonder why people unsubscribe from your email list as fast as they sign up? Our new GetResponse infographic presents some of the most common reasons, along with strategies for preventing unsubscribes.

How to Sell Through Email

This infographic tells you basic facts about email sales and the opportunities email gives any business that decides to sell through email.

How to Get Your Emails Opened and Read

The ultimate goal of email marketing activities is the same for everybody — to get recipients to react to your newsletters; first – to intrigue them with your subject line, so they open the message; second – to engage them, so they don’t close and delete it the very moment it’s open, rather (at least) scan it and ultimately follow the call to action. How? Our new infographic includes valuable tips.

10 Don’ts of Mobile Email Marketing

Moblie marketing really works, but watch out – Don’t make these 10 common mistakes.

10 Dos of Mobile Email Marketing

Going mobile is a must in 2014 – grabbing a share from a growing number of smartphone and tablet users sounds pretty exciting, doesn’t it? Feeling that you may need quick and easy-to-read guidelines, we bring you this latest infographic – 10 Dos of Mobile Email Marketing.

Landing Page Optimization Guide

Landing pages are an essential part of digital marketing. If you’re not using landing pages yet, you’re most definitely wasting a big chunk of your ad spend and attention. Use this whitepaper to learn how landing pages work, how to use them, and how to build good ones.

Email Testing and Optimization

Did you know that 74% of companies who perform regular testing say their ROI from email marketing is “excellent” or “good”?

The State of Email Marketing 2015.

GetResponse, in collaboration with SmartInsights, has conducted the largest global marketing research project in history and created the first report on email marketing excellence. Over 1800 surveyed marketers contributed to a study on the effectiveness of email marketing campaigns, enabling us to establish email marketing benchmarks and chart a path to new improvements. This report will help you review your strategic approach and take full advantage of the power of email marketing.

Best Day to Send Email

We analyzed over 300 million messages to determine the top times for open and click through rates. We also analyzed autoresponder email sequences to measure client engagement over time. All this to identify the best tactics for sending emails and provide guideposts to help you deploy the best strategies for your brand.

State of Mobile

Recent figures on smartphone user routines, market trends and average email metrics by type of email client and display device

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