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Complete Guide to Marketing Automation for Ecommerce

Complete Guide to Marketing Automation for Ecommerce

Download this guide and discover how to use automation tools to build and segment a powerful ecommerce contact list

GDPR: Everything You Need to Know

GDPR: Everything You Need to Know

The GetResponse GDPR guide is designed to help you understand what GDPR is and how it affects you. In this step-by-step resource you’ll see examples and tips on how to review your marketing materials, so you can show contacts you take their data security seriously.

Holiday Marketing Campaigns: 35 Tips

Holiday Marketing Campaigns: 35 Tips

Make the most of the holiday sales season! Download this guide and learn 35 tips for running effective holiday marketing campaigns using social media, paid advertising, marketing automation, and more!

Quick Guide for GetResponse Marketing Automation Planning & Implementation

Quick Guide for GetResponse Marketing Automation Planning & Implementation

Overview The purpose of this guide is to get your creativity flowing. Does that sound unusual for a paper about marketing automation? Maybe, but that’s our goal for you. As you’re about to discover, a marketing automation project is an exercise in creativity. Flexible processes Does marketing automation require you to change your business to […]

How to Measure the Success of Your Marketing Automation Campaign

How to Measure the Success of Your Marketing Automation Campaign

In this whitepaper, Jamie Turner shows you the 4 steps to measure your marketing automation campaign success. Learn how to calculate your customer lifetime, send more prospects to your website, optimize your landing pages, and calculate your cost per sale.

How to Move from AWeber to GetResponse

How to Move from AWeber to GetResponse

After reading this step-by-step guide, you’ll be able to easily move your email marketing from your AWeber account to your new GetResponse account. You’ll be set up in a flash!

Is Your Email List Dirty?

Is Your Email List Dirty?

Are you not completely satisfied with your email open and click-through rates? Maybe the reason for this is that you’re not reaching the right audience but emailing “dead” people instead. In this ebook, Lon Safko shares his story and explains how you can improve your campaign performance by increasing the quality of your email list in just a few steps.

Marketing Automation Basics: 17 Tips for Getting Started

Marketing Automation Basics: 17 Tips for Getting Started

Newcomers to marketing automation are often overwhelmed at the starting gate. And it’s no wonder. The list of things automation systems can do is long. In this ebook, we’ll discuss the marketing automation basics beginners need to understand and share useful tips for getting started.

Marketing Automation 2.0: 3 Tactics to Go Next Level

Marketing Automation 2.0: 3 Tactics to Go Next Level

In this whitepaper Erik Qualman provides three advanced tips that will help your business go to the next level of marketing automation. Learn how to keep the customer top of mind, create a plan, and track your customers for success.

Marketing Automation – 11 B2B Consumer Behavior Secrets

Marketing Automation – 11 B2B Consumer Behavior Secrets

If you want to get the full benefit of marketing automation, you need to get right inside the mind of your customer and understand the fundamentals of B2B consumer behavior. As you’ll see from this guide, there are some tactics you can use to make your online marketing campaigns more effective.

Getting Started with Landing Page Analytics

Getting Started with Landing Page Analytics

Building effective landing pages isn’t just about great design. It’s also about data and analysis. If you want to learn how to monitor your landing pages’ performance over time, learn what metrics to look at, and how to analyze them, all you have to do is read this guide.

Complete Guide to Generating Leads Nurturing Prospects and Driving Conversions

Complete Guide to Generating Leads Nurturing Prospects and Driving Conversions

This guide will take you through the entire process of building traffic, generating leads, and converting visitors into buyers – all while keeping them happy and craving for more.

A Solopreneur’s Journey Into Marketing Automation

A Solopreneur’s Journey Into Marketing Automation

Read this ebook if you suffer from “too-much-to-do-and-too-little-time-to-do-it” syndrome. With marketing automation many of the tasks you do to market your products and services become easier, cleaner, and less time-consuming. Learn how to get more business and grow your revenue with less effort.

How To Generate Leads Through Progressive Profiling

How To Generate Leads Through Progressive Profiling

This e-book shows you how to use marketing automation to collect valuable data from your subscribers and align email marketing communication with their needs. You’ll learn how to use data to profile subscribers and guide them through the sales funnel.

Essential Guide To Marketing Automation For Ecommerce

Essential Guide To Marketing Automation For Ecommerce

Are you interested in using marketing automation to increase sales and encourage brand loyalty? If you are on the lookout for the most effective methods for converting visitors into buyers and increasing ROI this guide is for you.

The Seven Most Common Marketing Automation Myths

The Seven Most Common Marketing Automation Myths

We’ve taken a look at the most common myths and figured out how to clear up some of the misconceptions. Hopefully, with our analysis of the marketing automation landscape and tips on how to improve your results, you’ll see that this powerful technology is everything it’s cracked up to be.

The 3 Musts of Marketing Automation

The 3 Musts of Marketing Automation

Marketing automation will improve your business in many ways, one of these being converting leads into customers. All businesses desire more customers, so shouldn’t you start using marketing automation? Or perhaps you are already using marketing automation but want to improve your efforts

15 Reasons You Should Be Using Digital Marketing Automation

15 Reasons You Should Be Using Digital Marketing Automation

Learn how to use technology to scale and measure your tactics and campaigns, to beat your competitors, understand your customers and increase sales.

10 Conversion Killers & How to Fight Them

10 Conversion Killers & How to Fight Them

Don’t join our most-wanted list! Learn how to avoid the most dire conversion killers and stay relevant with your audience. Inside you will find: the top 10 conversion killers to avoid, recommendations for engaging with your audience, tips for content design, and content generation ideas.

Using Marketing Automation to Retrieve Abandoned Shopping Carts

Using Marketing Automation to Retrieve Abandoned Shopping Carts

With ecommerce hosting services like Shopify, Magento, or Bigcommerce, almost anyone can open an online store with just a few clicks. To protect their market position against ever-growing competition, companies need to constantly be on the lookout for the most effective ways to convert visitors into buyers.

HTML Email Design Documentation

HTML Email Design Documentation

In this document, we’ve collected some best practices for HTML email design — practices that will help you maintain full control over how your messages look inside inboxes. We have verified the rules in this document, so your email template should display properly in all the popular email clients. Nevertheless, we recommend that you always test your messages before sending them to subscribers. We will update this document regularly and provide supplemental information as email services change their standards and rules.

Email Deliverability from A to Z

Email Deliverability from A to Z

The goal of this guide is to teach you enough for you to be able to achieve (and keep) the highest deliverability possible by identifying issues with your content or list, long before they become serious enough to make an actual impact.

Lead Generation 101

Lead Generation 101

Learn what lead generation is in a nutshell: building a database of contacts and then guiding those leads through the buying process until they’re ready to talk to your sales team and make a purchase.

Business Integration

Business Integration

Find out why email marketing works best when you align it with your sales cycle and how a proper CRM system can nurture leads and guide them through your funnel.

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