What is the difference between a newsletter and an autoresponder message?
Newsletters are one-time messages sent to chosen campaigns, segments or manually selected contacts. It is a great tool for letting your customers know about new offers, updates and promotions.
Autoresponders are messages set to go out automatically. They help you automate campaigns and manage one-to-one communication with your recipients. They can be sent in a sequence or at intervals, starting from the day a contact signs up to your list e.g. Day 0 (instant message), 3, 7, 14.