No matter how good the melody, if all sides aren’t in harmony people tend to tune out.
A lack of cohesion between marketing and sales teams can cost businesses time, money, and customers. Today’s fast-moving online marketplace demands teams share information and insights – fast. Yet, it’s still a struggle we know all too well.
Many sales and marketing teams struggle to share a harmonious, and collaborative workspace. Very often it’s due to the fact that the tools they use separately don’t work well together. This is where system integrations come in. The best integrations create beautiful harmonies. An ideal one orchestrates everyone and lifts the performance of the whole all at once.
GetResponse MAX + Microsoft Dynamics
Microsoft Dynamics and GetResponse MAX integrate to create a complete picture of customers, campaigns, and more, empowering your teams. The two systems talk and share seamlessly in the background, as marketing and sales data go back-and-forth between the two automatically.
Now you can unite marketing and sales teams in ways they can both use to their advantage. Combine collaborative efforts into a stronger whole with Microsoft Dynamics CRM communicating to the sales team on their terms, while GetResponse MAX does the same for marketers.
If you’re already using Microsoft Dynamics CRM, having GetResponse MAX’s powerful, industry-leading online marketing platform on your side can solve the variety of challenges facing marketers and businesses today. As a marketer, you need a fast and reliable email service provider with deliverability you can trust. This needs to be combined with powerful tools to build pixel-perfect emails, landing pages, registration forms, and more.
While developing the integration at GetResponse MAX, we relied on insights and expectations from our own customers to better understand what was needed. Our integration moved to synchronize ESP with CRM, sales with marketing, to provide reliable, robust, and ready-to-use data and tools.
As marketing engages with your audience, the data moves to the CRM. It becomes information collected on audience actions. That includes tags, custom fields, lead scoring, and more details about the customers and what they do – every bit of information is digested by the platform and given in an easy to interpret format for the sales team. There’s nothing about a customer that gets lost in the ether.
Book a no-obligation demo to find out how your business can benefit.
A complete toolset integrated in harmony
As a marketer, you need a platform that empowers you with solution-based tools, made for today’s marketers. One that integrates with Microsoft Dynamics so your marketing data gets translated into information your sales team can understand and use without any delays.
With GetResponse MAX you can reach more people and grow audience connections using intuitive marketing automation to help you personalize and tailor communications to their interests and behaviors. Gain powerful insights to do just that with advanced segmentation, tagging, scoring, and lead-scoring. And create optimized customer journeys with funnels that get you more leads and turn them into buyers, and into loyal longtime customers.
You can create modern and mobile responsive email campaigns in your GetResponse MAX marketing platform, while managing sending and tracking in Microsoft Dynamics 365 with this unique integration.
Leave behind inefficiencies and head-scratching disruptions in your workflow and start creating beautiful team-strengthening collaborations. It’ll be music to your ears.
a no glitch in the matrix
Email campaigns created by marketing are immediately available to the sales team without anything dropped in the flow. They don’t need to understand the marketing platform, just as the marketing team doesn’t need to be an expert in the sales engagement process. The integration takes care of the data being moved between the two systems and is displayed in a user friendly manner. The sales team has an ability to act on insights coming from GetResponse MAX and schedule targeted email campaigns directly in the CRM.
We monitor deliverability and your IP health, with in-house experts who can foresee possible issues before they even arise. We’re a step above because our platform’s sterling reputation and relationship with the main ISPs on the market.
How about a dedicated expert to top it all off? With GetResponse MAX, you have a devoted Account Manager on your side, immersed in your business. They’ll assist you with integrations, mastering tools you need for your specific solutions, and offer help on marketing campaigns with the best tips and practices.
About GetResponse MAX
GetResponse MAX is a fully managed email marketing platform with cutting-edge deliverability, flexibility, and control. Our clients see real results when switching to GetResponse MAX. On average, MAX customers enjoy more than 100% growth* in their customer list size after one year (after initial onboarding), as well as:
- Improved collaboration & resource management, with data integrated for no possibility of human error
- Actionable insights using lead scoring models, segmentation, and engagement scores, promoting only qualified contacts for personal contact from the sales team
- Automatic insights to nurture customers who are not yet ready to buy through marketing automation
- Relevant messages delivered at scale thanks to aligned sales and marketing messages
* Based on 2020 data and for customers who have been with GetResponse MAX for 12 months or longer.