Free or Paid – Which GetResponse Plan is Right for You?
by Irek Klimczak last updated on 0

Free or Paid – Which GetResponse Plan is Right for You?

If you’re reading this, you probably need a professional online marketing tool – and GetResponse is definitely the right choice. But with so many different GetResponse marketing tools to choose from, you might be wondering which plan is right for you.

This article will help you figure that out!

In a rush? Here’s a TLDR:

PlanPerfect forPrice (per month, per 1000 contacts)
Free ForeverPeople starting their business or those who have an established business that needs to promote something new, fast, and at absolutely no cost.$0 for up to 500 contacts
Email MarketingPeople who want to focus on attracting and nurturing audiences with email as their core marketing channel.$15
Marketing AutomationPeople with an established business who want to scale their marketing campaigns through automation and behavior-triggered campaigns.$49
Ecommerce MarketingGrowing ecommerce businesses that want to reach their customers via multiple channels – email, popups, web push notifications, webinars, live chats, and landing pages.$99
MAXPerfect for a business that wants to scale its online marketing efforts and needs a more customized offer.Custom pricing

Free: Get Your Business Online

GetResponse Free is for people starting their business or those who have an established business that needs to promote something new, fast, and at absolutely no cost. It’s great if you want to start learning the art of online marketing or need to validate your business idea.

With the Free plan, GetResponse offers a number of marketing tools to help you create a website, build a contact list, and engage your leads with email marketing.

Here’s what you can do with the tools available for free:

Free website builderFree lead generation softwareFree email marketing tools
Build and host 1
website with 5GB
bandwidth

Connect your own
domain or choose a
free one

Use SEO tools to
attract organic traffic

Ensure maximum
security with SSL
certificates
Build and host 1 landing page

Use forms and popups to get new leads

Get space for up to 500 contacts
Send unlimited emails to your contacts

Use a drag-and-drop creator to build emails

Explore a rich library of predesigned email templates and millions of free stock images

And when you’re ready to take your business and marketing to a new level, upgrade to one of the premium plans.

Email marketing: build and nurture your audience

GetResponse Email Marketing plan is for people who want to focus on attracting and nurturing audiences with email marketing.

If you want to run collect new subscribers, set up drip sequences, and send your email campaigns by hand then this plan is for you.

Ecommerce email templates in GetResponse.
Example of email templates available in GetResponse

The plan gives you access to all email marketing features like:

  • Forms and popups
  • Prebuilt email templates
  • Advanced drag-and-drop email editor
  • Inbox and mobile preview of your messages
  • Segmentation
  • Email scheduling
  • Integrations

On top of that, you also get unlimited Landing Pages, Website Builder, and Live chats.

The email marketing plan starts at $15 per month for 1,000 contacts.

Marketing automation: scale and automate your campaigns

The Marketing Automation plan is for people with an established business who want to scale their marketing campaigns through automation and behavior-triggered campaigns.

If instead of only sending your emails by hand, you’d like to set up automated workflows that can onboard, engage, and upsell your customers 24/7 then this plan is for you.

With the marketing automation plan, you get access to everything you’ll see in the email marketing plan plus:

  • Marketing automation workflow builder
  • Prebuilt marketing automation templates
  • Advanced segmentation
  • Contact tagging and scoring
  • Sales funnels
  • Web push notifications
  • Webinars up to 100 attendees
  • Live chats with 3 user seats
Example of a marketing automation workflow
Example of a marketing automation workflow

Equipped with these tools you’ll be able to communicate with your audience across their entire customer journey no matter where or when. And thanks to the fact that marketing automation sends messages in response to your customers’ actions, each campaign that you’ll send will be hyper-relevant and impactful.

Marketing automationContact scoring & taggingWebinars up to 100 attendees
Get better conversions from personalized, relevant emails send in response to customers’ actions

Notify your most engaged customers about specials and present them unique offers
Segment emails tailored to custom customer tags, scoring, and data

Send product recommendations based on customer interests
Connect with your audience
anywhere, anytime to
increase conversions and
engagement

Nurture your leads
with email invites
and reminders

The marketing automation plan starts at $49 for 1,000 contacts.

Ecommerce marketing: grow your ecommerce business faster

The ecommerce marketing plan is for growing ecommerce businesses that want to reach their customers via multiple channels – email, popups, web push notifications, webinars, live chats, and landing pages.

If you’re a store owner using Shopify, PrestaShop, Magento, WooCommerce, or any other popular ecommerce platform and want to go beyond emails in your communication then this plan is for you.

Order confirmation template inside GetResponse

The ecommerce marketing plan includes all the features from the marketing automation plan and adds powerful features such as:

  • Quick transactional emails
  • Promo codes
  • Abandoned cart campaigns
  • Product recommendations
  • Segmentation based on ecommerce data
  • Ecommerce revenue reports
  • Webinars with up to 300 attendees, on-demand, and more storage
  • Live chats with 5 user seats
Popup form templates available in GetResponse.
Forms and popups templates in GetResponse
Ecommerce statistics in GetResponse.
Ecommerce revenue reporting inside GetResponse

Here’s what you can do with the tools available in the Professional plan:

EcommerceWebinarsOther features
Ecommerce marketing automation

Abandoned carts, product recommendations, post-purchase follow ups

Quick transactional emails

Promo codes

Ecommerce reporting

Up to 300 attendees

Unlimited registrants

Unlimited live
webinars

Unlimited paid
webinars

6 hours of recording
storage
Live chats

Unlimited web push notifications

On-demand webinars

The ecommerce marketing plan starts at $99 for 1,000 contacts.

MAX: personalized plan with a team of experts ready to help you make the most of it

The MAX plan is perfect for a business that wants to scale its online marketing efforts and needs a more customized offer.

This plan includes everything from the marketing automation plan and more premium features like:

  • Assisted IP Warmup
  • Dedicated IP address
  • Microsoft Dynamics integration
  • Multiple accounts and users
  • Team and role management
  • Whitelabel
  • Single sign-on
  • Webinars for up to 1000 attendees
  • SMS marketing automation
  • Transactional emails via API

The MAX plan comes with a team of experts who provide advice at every stage in your growth. Your Onboarding Manager and dedicated Customer Experience Engineer will assist you on your way to success.

Here’s what you can do with the tools available in the MAX plan:

Dedicated support150+ integrations, includingOther features
Onboarding Manager

Customer Experience Engineer

Phone support

Slack support
Stripe · PayPal · Salesforce · Microsoft Dynamics 365Team and role management

Dedicated IP address

Multiple accounts and users

Transactional emails via API

Single sign-on

Whitelabel

SMS marketing automation

Conclusion

We’ve spent time explaining the different GetResponse plans, but which one is right for you? It all depends on your needs.

The Free Forever plan is perfect if you decide to get your business online.

The Email Marketing plan can be perfect if you only rely on email marketing to promote and grow your business.

Marketing Automation will help you scale your business through automated workflows that react to your customers’ actions 24/7 using email, webinars, and live chats.

Ecommerce Marketing grants your ecommerce business more features designed to grow your customers-base and turn one-time buyers into loyal customers via channels like email, web push notifications, webinars, live chats, and more.

MAX offers unlimited support from experts, making this plan perfect for any company looking to expand their sales and online marketing effectively.

Now you’re ready to choose the right plan!

Subscribe for fresh tips & top articles

GetResponse S.A. needs data contained in this form to provide you with materials you requested. For more information, read Privacy Policy.

Thanks for signing up!

We'll send you an email to confirm this shortly.

Become a GetResponse Blog writer!

Write for us