If you’re reading this, you probably need a professional email marketing software – and GetResponse is definitely the right choice. But with so many different GetResponse marketing tools to choose from, you might be wondering which plan is right for you.
This article will help you figure that out!
In a rush? Here’s a TLDR:
| Plan | Perfect for | Price (per month, per 1000 contacts, billed annually) |
|---|---|---|
| Free | People starting their business or those who have an established business that needs to promote something new, fast, and at absolutely no cost. | $0 for up to 500 contacts |
| Starter | People who want to focus on attracting and nurturing audiences with email as their core marketing channel. | $15.58 |
| Marketer | Businesses and ecommerce stores who want to scale their marketing campaigns through automation and behavior-triggered campaigns. | $48.38 |
| Creator | Online creators who want to monetize their knowledge through courses, premium newsletters, and more. | $56.58 |
| Enterprise | Perfect for a business that wants to scale its online marketing efforts and needs a more customized offer. | Custom pricing |
Pro tip: 💡 If you buy an annual plan, GetResponse applies an automatic 18% discount. You can also get 50% off if you’re a non-profit organization.
Free: Get Your Business Online
GetResponse Free is for people starting their business or those who have an established business that needs to promote something new, fast, and at absolutely no cost. It’s great if you want to start learning the art of online marketing or need to validate your business idea.
With the Free plan, GetResponse offers a number of marketing tools to help you create a landing page, build a contact list, and engage your leads with email marketing.
And when you’re ready to take your business and marketing to a new level, upgrade to one of the premium plans.
Starter: build and nurture your audience
GetResponse Starter plan is for people who want to focus on attracting and nurturing audiences with email marketing.
If you want to run collect new subscribers, set up drip sequences, and send your email campaigns by hand, then this plan is for you.
The plan gives you access to all email marketing features like:
- Forms and popups
- Prebuilt email templates
- Advanced drag-and-drop email editor
- Inbox and mobile preview of your messages
- Segmentation
- Email scheduling
- 1 custom marketing automation workflow
- Unlimited landing pages
- Integrations
The starter plan starts at $15 per month for 1,000 contacts (billed annually).
Marketer: scale and automate your campaigns
The Marketer plan is for established business and ecommerce stores who want to scale their marketing campaigns through automation and behavior-triggered campaigns.
If instead of only sending your emails by hand, you’d like to set up automated workflows that can onboard, engage, and upsell your customers 24/7, then this plan is for you.
With the marketing automation plan, you get access to everything you’ll see in the starter plan plus:
- Marketing automation workflow builder
- Prebuilt marketing automation templates
- Advanced segmentation
- Contact tagging and scoring
- Product recommendations
- Web push notifications
Equipped with these tools you’ll be able to communicate with your audience across their entire customer journey no matter where or when. And thanks to the fact that marketing automation sends messages in response to your customers’ actions, each campaign that you’ll send will be hyper-relevant and impactful.
Creator: monetize your knowledge
The Creator plan is for online creators, coaches, and teachers who want to monetize their expertise and generate additional revenue streams.
Thanks to built-in tools like AI course builders, webinars, premium newsletters, websites, and automation, it packs everything you need to create, market, and sell knowledge products online.
The plan offers:
- 0% transaction fees
- AI course builder
- Premium newsletter
- Unlimited automations
- Webinars up to 100 contacts
- Websites
Enterprise: personalized plan with a team of experts ready to help you make the most of it
The Enterprise plan is perfect for a business that wants to scale its online marketing efforts and needs a more customized offer.
This plan includes everything from the marketing automation plan and more premium features like:
- Assisted IP Warmup
- Dedicated IP address
- Microsoft Dynamics integration
- Multiple accounts and users
- Team and role management
- Whitelabel
- Single sign-on
- Webinars for up to 1000 attendees
- SMS marketing automation
- Transactional emails via API
The MAX plan comes with a team of experts who provide advice at every stage in your growth. Your Onboarding Manager and dedicated Customer Experience Engineer will assist you on your way to success.
Here’s what you can do with the tools available in the MAX plan:
| Dedicated support | 170+ integrations, including | Other features |
|---|---|---|
| Onboarding Manager Customer Experience Engineer Phone support Slack support | Stripe · PayPal · Salesforce · Microsoft Dynamics 365 | Team and role management Dedicated IP address Multiple accounts and users Transactional emails via API Single sign-on Whitelabel SMS marketing automation |
Conclusion
We’ve spent time explaining the different GetResponse plans, but which one is right for you? It all depends on your needs.
The Free plan is perfect if you just decided to get your business online and want to get started with email marketing.
The Starter plan can be perfect if you only rely on email marketing to promote and grow your business.
Marketer will help you scale your business through automated workflows that react to your customers’ actions 24/7 using email, webinars, and live chats.
Creator will help you monetize your expertise through courses, webinars, premium newsletters, automation, and more.
Enterprise offers unlimited support from experts, making this plan perfect for any company looking to expand their sales and online marketing effectively.
Now you’re ready to choose the right plan!