How to Generate Leads More Effectively with Content Marketing

Want to generate more leads with your content marketing campaigns? In this video, Andy Crestodina explains what it takes to drive email signups with your lead magnets & how you can optimize them for better results.

To learn more about lead generation & using lead magnets, consider reading these handy guides:

• Beginner’s guide to lead generation
• 25 lead magnet ideas for your next campaign
• Best lead magnets for lead generation (2020 study)