GetResponse Launches Revolutionary New Android App for Email Marketers
Sleek new smartphone app offers instant mobile access to GetResponse email marketing
WILMINGTON, DE, April 12, 2012 – GetResponse, leading email marketing provider today announced a smart new Android App that gives email marketers control of their campaigns, marketing lists and email reports straight from their phones.
A recent AT&T Small Business Technology Poll shows a growing trend toward user commitment and reliance on smartphone apps. 72% say they use mobile apps in their business, and 38% claim they couldn’t live without them.
“GetResponse’s tech-savvy customers have embraced mobile apps enthusiastically,” says Simon Grabowski , GetResponse founder and CEO. “In response to their urgent demands, we redoubled our efforts to provide Android users with the perfect app to help them keep up with the pace of business today—an app for managing email marketing on the go.”
According to Google Q2 2011 Earnings Call research, the Android smartphone is the second-fastest-growing market in the world, with 130 million devices in use worldwide – and expanding like wildfire.
GetResponse Android App Functionality
The app is designed to enable immediate and continuous monitoring and management of email campaigns. With GetResponse Android App, an authorized user of GetResponse can:
- Create and send plain-text emails to selected marketing-list contacts
- Preview HTML versions of newsletters and follow up messages
- Send or schedule newsletters from HTML drafts
- Re-send messages
- Add new contacts to lists on-the-spot via direct manual entry
- Import contacts from a smartphone address book into selected campaigns
- Search database lists and view contact details in real-time
- View easy-to-read charts showing open rates, clicks, bounces and other stats
- Track new subscribers as they sign up
- Email a statistics report to an office desktop computer or to other stakeholders
GetResponse users will continue to use their web-based desktop version for the more complex functions, such as design. The mobile app is a way for mobile users to monitor and tweak the day-to-day operation of their email marketing.
“Our objective is to deliver progressive SaaS solutions to help our customers develop and expand their business,” said Mr. Grabowski. “We constantly update the functionality of GetResponse to increase the effectiveness of email marketing. The new Android App is yet another innovation to make lives of busy customers easier.
To learn more about the GetResponse Android App go to http://www.getresponse.com/features/mobile-apps
Download the app free at: https://play.google.com/store/apps/details?id=com.implix.getresponse
About the Company
GetResponse serves more than 350,000 active users from 182 countries, delivering more than 1 billion permission-based emails per month, with an average deliverability rate of 99.3 percent. Clients include GlaxoSmithKline, Marriott, Intercontinental, University of Arkansas, Carrefour, Men's Health Magazine, and thousands of fast-growing businesses and professional firms.