Marketing Software by GetResponse
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  • CAN-SPAM Act

Contents:

CAN-SPAM Act

Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003. A U.S. law regulating commercial email. This anti-spam legislation requires that each email should contain: a legitimate header, a valid “From” address, a straightforward “Subject” line, an unsubscribe/opt-out link and/or instructions and a physical address. It also states that all unsubscribes must be processed within ten days of receipt.

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  • Why is legal compliance important?

    GetResponse adds your business address to the default email footer (see below) to comply with legal regulations of the CAN-SPAM Act. To avoid being classified as spam by major Internet service providers (ISP), your newsletter needs to meet a number of legal requirements. To help you meet them, we as your email service provider (ESP) […]

  • How to set up SMS marketing in the USA and Canada?

    To send outbound SMS in the United States and Canada, you’ll need to follow the regional regulations. As a result, you’ll need to register a brand and a separate campaign if you plan high volume marketing SMS campaigns to your audience. The ultimate “vetting” body are carriers operating in the region. Your GetResponse Account Manager […]

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