Amazon Payments Integration
Quickly add your Amazon customers to your mailing list to address them with more offers and info about your products easily.
How does it work?
This integration requires an Amazon FPS business merchant account. Once your customer completes a purchase using the Amazon „Pay Now“ button, their data will be forwarded to the URL entered as the Instant Notification Payment. The redirect of such data will add the buyer to your GetResponse campaign.
Activate the integration
In your GetResponse account go to My account >> My Integrations tab. Select the Amazon integration and define the destination campaign where the Amazon FPS buyer’s will be added. Then click on the „Integrate“ button below. A special activation URL will be generated. Copy it to your clipboard as you will need it on the Amazon page.
Enter your IPN URL
Login to your Amazon FPS business merchant account and click on Your Account >> Edit My Account Settings >> Manage Developer and Seller Preferences. Paste the GetResponse Activation URL in the Instant Payment Notification section. Now you can move on to creating the Amazon Pay Now buttons.
Create a button
In your Amazon FPS business merchant account go to Business tab >> Services >> Amazon Simple Pay – Standard. In the menu on the upper right hand side click on „Create button“.
When creating the button, make sure the input field „URL for Instant Payment Notification“ is already filled out with the URL you have entered in your Amazon account settings.
Complete all the necessary sections, select the preferred button type and you’re done.
From now on all your customers who complete their order using the Amazon Pay Now button will be added to your GetResponse campaign. All subscribers added via Amazon will be marked with the Custom Field “Origin” = “amazon_payments”. The Optin settings for this integration are controlled via the “Import subscription” method inside the GetResponse campaign settings.
As an Amazon seller, driving external traffic to your product listing is one of the best ways to launch products and grow your sales. Driving external traffic lets you improve your Amazon rankings while building an email list, so you can build a resilient business that will be around fort the long term.
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