What to do with contacts who have withdrawn their consent?

What you should do depends on the type of consent you’ve collected:

  • If contacts withdraw general consent to process their information or receive newsletters, it’s best to delete them from your lists.
  • If contacts withdraw specific consent preferences, you can keep them in your contact list but be sure to remove them from the list of recipients for those specific mailings.

For example, some of your contacts want to keep getting product updates but stop getting webinar invitations. You have a few options to keep them from getting these specific mailings:

This content is provided for educational purposes only. GDPR is fact-specific and the way it applies to your organization may differ from what’s discussed in this article. Please do not treat it as a substitute of a professional legal opinion. Always consult your lawyer or other professionals responsible for data protection within your organization. GetResponse can’t be held liable for any indirect, special, incidental, or consequential damages arising out of any use of or reliance on any content or materials included here.
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