# How to add a countdown timer to a message?

A countdown timer adds a sense of urgency and excitement to your message. It encourages readers to act now rather than later, increases engagement, and makes time-sensitive offers clearer and more compelling. By showing that time is limited, a countdown helps turn attention into action.

Here’s an example of what a countdown timer in GetResponse might look like:  
  
![example timer with english labels](https://us-wd.gr-cdn.com/help/sites/9/2026/03/1023/Zrzut-ekranu-2026-03-22-o-11.23.31.png)

The language of the labels depends on the language of the list linked to your message. You can change the language in the list settings: **[Can I change the language for my list and confirmation message?](https://www.getresponse.com/help/can-i-change-the-language-for-my-list-and-confirmation-message.html)**

In GetResponse, you can add two types of countdown timers to your messages: **Evergreen** and **Fixed date.**  
An **Evergreen** timer is personalized for each recipient and starts counting down from the moment they open the message. A **Fixed date** timer counts down to a specific, predefined date and time that is the same for all recipients.

How to add a timer
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1.  Place the **Countdown timer** block wherever you want in the body of your message.  
      
    ![highlighted countdown timer block in the message editor](https://us-wd.gr-cdn.com/help/sites/9/2026/02/1210/CleanShot-2026-02-04-at-13.09.22-2x.png)  
      
    
2.  In the panel on the right, choose the timer type – select either **Evergreen** or **Fixed date** depending on your campaign needs.
    *   For an **Evergreen** timer, choose the display **format** for the countdown (hours-minutes-seconds, days-hours-minutes, or days-hours-minutes-seconds). Then, set the **Countdown duration** – this defines how long the timer should run for each recipient.  
          
        ![evergreen timer settings](https://us-wd.gr-cdn.com/help/sites/9/2026/01/1125/Screenshot-2026-01-28-at-12.07.42.png)  
          
        
    *   For a **Fixed date** timer, select the **end date** for the countdown, choose the **time zone**, and pick the display **format** for the countdown (hours-minutes-seconds, days-hours-minutes, or days-hours-minutes-seconds).  
          
        ![fixed date timer settings](https://us-wd.gr-cdn.com/help/sites/9/2026/01/1126/Screenshot-2026-01-28-at-12.26.19.png)  
          
        
3.  In **Timer design**, you can change how the timer will look.  
      
    ![timer design section](https://us-wd.gr-cdn.com/help/sites/9/2026/01/1127/Screenshot-2026-01-28-at-12.27.48.png)  
      
    *   In the **Counter design** section, you can adjust the font, font size, and font color, as well as enhance the text by making it bold, italic, or underlined. In **Advanced settings,** you can also modify the background color, borders, border radius, and padding.  
          
        ![counter design settings](https://us-wd.gr-cdn.com/help/sites/9/2026/03/0951/CleanShot-2026-03-20-at-10.50.48-2x.png)  
          
        
    *   In **Label design**, you can enable or disable the display of labels, and choose their font, size, color, and style (bold, italic, or underlined).  
          
        ![label design settings](https://us-wd.gr-cdn.com/help/sites/9/2026/03/0953/Zrzut-ekranu-2026-03-20-o-10.52.42.png)