One really good blog post can be the backbone of an entire content marketing strategy. How, you ask? Two ways: You repurpose and update your existing content.
In this blog post you’ll find 8 websites where you can get professional free ebook templates for your brand.
Find out what a customer journey map can do to help you grow your business and how you can build one yourself in 7 simple steps.
Worried that you might be missing the opportunities to make your brand human? Read this post to learn five ways how brands can be more personal in how they market and communicate with their audience.
By nature, all examples of good copywriting are creative in one way or another. Whether through simplicity, complexity, or pure genius, each of these examples shows why copywriting is a craft.
LinkedIn may not be as big as Facebook, but if you’re in B2B, it’s essential. If you’re a content marketer, especially if you’re a B2B content marketer, LinkedIn has to be part of your content promotion strategy.
Have you ever wondered about the factors that made content shareable? Is there a special secret, or should you just write a random post and leave everything to chance? The truth is, you can never be 100% certain that the audience will love to share t...
Want content that never goes stale? That your audience loves and shares? Content that brings in lots of traffic and business? Come on… who doesn’t want that kind of content? And while it seems like hitting all those criteria is the holy grail of con...
Looking to increase traffic to your website? The key is knowing the right keywords. Not only do keywords impact your rankings, but they also can – and should – be used as a starting point for creating great content.