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How to Use Video in Email

How to Use Video in Email

Lately, standard sales pitches and product presentations fall flat. That’s why more and more email marketers are reaching out for non-standard strategies and a broader approach. Of them all, video in email turns out to be exceptionally effective. Today’s infographic presents some ideas on how to do it right. Want to learn more? Read our post to find out how to send videos via email.

Creating Landing Pages That Convert

Creating Landing Pages That Convert

This infographic explains the benefits of using multiple targeted landing pages and provides a quick action plan to start creating landing pages that convert.

Building a Killer Email List From Scratch

Building a Killer Email List From Scratch

To most beginning marketers, building a list of engaged contacts might seem like one of the most challenging marketing goals. But it doesn’t have to be a chore, as long as you stick to some simple rules. Today’s infographic will provide you with quick action ideas on where to start. If you’d like to explore this topic further, read our email list building guide and follow these list management best practices.

Using Content Marketing Strategies in B2B Emails

Using Content Marketing Strategies in B2B Emails

With 191.4 billion emails sent daily around the world, grabbing your customers’ attention with your message can be a shot in the dark. One of the most effective strategies emerging in global marketing is to use content marketing for your newsletters. Today’s infographic will tell you why it’s worth it.

Personalization the Key to Customers Hearts, Minds and Wallets

Personalization the Key to Customers Hearts, Minds and Wallets

As consumers become pickier about offers, and competition gets fiercer every year, your arsenal of marketing strategies shrinks and forces you to start thinking outside the box. However there’s one tactic that — if done right — can be the key to your customers’ hearts, minds, and wallets.

Increase Engagement Using Ratings and Reviews

Increase Engagement Using Ratings and Reviews

Increasingly, consumers base their buying decisions on the hands-on experiences of other users. You can position your brand as trustworthy and reliable by encouraging customers to review and rank your services and products. Our new infographic provides more insights on how to leverage reviews.

Planting the Seeds to Grow Your Email Subscriber List

Planting the Seeds to Grow Your Email Subscriber List

Despite the fact that email remains the most profitable marketing channel, with users spending an average of 7.8 hours a week at their inbox, growing a high-quality email list is ranked as one of the toughest challenges in email marketing. Today’s infographic from GetResponse provides you with a handful of ideas to kick-start your list building using tried-and-true tactics.

How to Build Your Email List Using Incentives

How to Build Your Email List Using Incentives

Receiving a bonus, a freebie or a reward is one of the most important reasons for people to sign up for a newsletter. And as you can see in GetResponse latest infographic – incentivising subscription can be an effective way to build your email list. How to do it right? Just take a look.

How to Use an Email Autoresponder

How to Use an Email Autoresponder

When getting started with your email marketing campaigns, you may focus on single newsletters, but that won’t be enough. To establish a long-term relationship with your customers and prospect, you need an email autoresponder. This infographic explains what email autoresponders are and how they can improve your email marketing activities.

Using Images in Email

Using Images in Email

Images in emails are probably one of the most effective ways to attract the subscriber’s attention to your newsletter. Here is a number of facts, tips and tricks on how to use images in emails when working on your campaign.

How to Build Trust with Customers in Your Email List

How to Build Trust with Customers in Your Email List

Ever wonder why people unsubscribe from your email list as fast as they sign up? Our new GetResponse infographic presents some of the most common reasons, along with strategies for preventing unsubscribes.

How to Sell Through Email

How to Sell Through Email

This infographic tells you basic facts about email sales and the opportunities email gives any business that decides to sell through email.

How to Get Your Emails Opened and Read

How to Get Your Emails Opened and Read

The ultimate goal of email marketing activities is the same for everybody — to get recipients to react to your newsletters; first – to intrigue them with your subject line, so they open the message; second – to engage them, so they don’t close and delete it the very moment it’s open, rather (at least) scan it and ultimately follow the call to action. How? Our new infographic includes valuable tips.

10 Don’ts of Mobile Email Marketing

10 Don’ts of Mobile Email Marketing

Moblie marketing really works, but watch out – Don’t make these 10 common mistakes.

10 Dos of Mobile Email Marketing

10 Dos of Mobile Email Marketing

Going mobile is a must in 2014 – grabbing a share from a growing number of smartphone and tablet users sounds pretty exciting, doesn’t it? Feeling that you may need quick and easy-to-read guidelines, we bring you this latest infographic – 10 Dos of Mobile Email Marketing.

Landing Page Optimization Guide

Landing Page Optimization Guide

Landing pages are an essential part of digital marketing. If you’re not using landing pages yet, you’re most definitely wasting a big chunk of your ad spend and attention. Use this whitepaper to learn how landing pages work, how to use them, and how to build good ones.

Email Testing and Optimization

Email Testing and Optimization

Did you know that 74% of companies who perform regular testing say their ROI from email marketing is “excellent” or “good”?

The State of Email Marketing 2015.

The State of Email Marketing 2015.

GetResponse, in collaboration with SmartInsights, has conducted the largest global marketing research project in history and created the first report on email marketing excellence. Over 1800 surveyed marketers contributed to a study on the effectiveness of email marketing campaigns, enabling us to establish email marketing benchmarks and chart a path to new improvements. This report will help you review your strategic approach and take full advantage of the power of email marketing.

Best Day to Send Email

Best Day to Send Email

We analyzed over 300 million messages to determine the top times for open and click through rates. We also analyzed autoresponder email sequences to measure client engagement over time. All this to identify the best tactics for sending emails and provide guideposts to help you deploy the best strategies for your brand.

State of Mobile

State of Mobile

Recent figures on smartphone user routines, market trends and average email metrics by type of email client and display device

Responsive Email Design Guide

Responsive Email Design Guide

In this paper, we’ll explain the importance of the mobile design phenomenon. You’ll discover changes you can make in your email marketing program to help you stay ahead of the game and make the most out of this unstoppable trend — the mobile revolution.

Social Sharing Boosts Email Results

Social Sharing Boosts Email Results

Social sharing can bring great results. The figures included in infographics should convince you to make your emails shareable.

Email Marketing Mobile Optimization

Email Marketing Mobile Optimization

Mobile email optimization might seem intimidating, but, as the smartphone market continues to grow, so will the need for email marketing campaigns tailored to mobile screens. Since 2010, the number of smartphone owners using mobile Internet has grown 45%, and it’s showing no signs of stopping now.

Guide to Inspired Email Marketing 2013

Guide to Inspired Email Marketing 2013

In this whitepaper you will learn about 10 creative ideas for email marketing campaigns that resonate with your subscribers. Do your clients ever say “wow” when seeing your emails? After you implement our suggestions, they’ll surely start doing so!

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