Social media blog

No matter what career you’re in, there will come a point when you make a mistake. It’s inevitable. You’re only human after all. It might just be a very minor flub that can be quite easily brushed under the proverbial carpet without causing any lastin...

Jan 13, 2015

Best Practices in Recovering From a Social Media Mistake

Your social media campaign is in full swing, you’re scheduling your posts, active across Twitter, Facebook, Pinterest, Google+, LinkedIn and Instagram, linking regularly to your blog and replying to all of your fans. But, there’s one other thing you ...

Jan 6, 2015

How To Measure The Impact Of Your Social Media Campaigns

Did you use Facebook for business this year? Are you planning to start this new year? Perhaps you have a business page but it hasn’t gotten any traction so far. Maybe you are scared by how things change constantly and you are not sure if you are able...

Dec 3, 2014

30 Things To Do On Facebook To Skyrocket Your Business In The New Year

If you are a small business owner, chances are you already are on social media. You may be spending some time on sites like Facebook, Twitter, Pinterest, LinkedIn, or Google+. The sites you choose to spend the most time on will depend on a number of ...

Nov 5, 2014

41 Social Media Marketing Tips For Every Small Business Owner

Years ago, before the internet, businesses had little to worry about when it came to reputation. If a complaint was made, then a customer could be given a refund, or offered an apology, and pacified relatively easily. They may go away and complain to...

Jun 24, 2014

How to Manage Your Online Reputation with Social Media

Recently, LinkedIn launched a new interesting feature called LinkedIn Showcase Pages. It’s an interesting new addition that can help you create an entirely new and unique identity for your individual brands or business units, which you can then marke...

Jun 5, 2014

Your 5-Minute Guide to – LinkedIn Showcase Pages

Recently, we’ve discussed 5 effective ways of promoting your business through LinkedIn. Today, we’ll dig a bit deeper and learn about other methods that will help you increase your brand awareness on an international level. If you want to know how to...

May 6, 2014

LinkedIn: How to Promote Your Business Internationally

I’m sure you’re doing all it takes to bring a smile on your customer’s face. But each and everyone of us has to deal with negative feedback from time to time. When it happens in social media, the situation goes a little tense –...

Apr 15, 2014

5 Rules of Responding to Negative Comments in Social Media

LinkedIn is the most popular global service focused on professional networking and business promotion. It gives you a variety of ways to promote your company: by building a network of contacts, creating a company profile, participating in discussions...

Mar 12, 2014

5 Ways to Promote Your Business on LinkedIn