Key Insights from the New Email Marketing Benchmarks Report Q1-Q2 2019
Email marketing strategies and their effectiveness change every year. To know what does and doesn’t work, it’s a good idea to keep an eye on the trends and average performance results achieved by companies in your industry
The Business Jargon & Buzzwords You Love to Hate
If you work in a business setting, you’ve probably heard, or even used, at least one of the many cliche business terms that float around most offices. From bosses strategizing on how to get the “biggest bang for their buck” to a coworker sending you a slightly passive-aggressive email that starts with “Just a friendly […]
A Beginner’s Guide to Squeeze Pages
Are you unhappy with the number of leads your company website’s generating for you?
How to Design a High-Converting Ecommerce Landing Page
The goal of every ecommerce page is to sell. Nevertheless, sometimes you need a page that fits a particular stage of your sales funnel. That’s why landing pages are essential for every ecommerce marketing strategy.
What is an Email Blast and How to Send it Right
Love ‘em or hate ‘em, email blasts are still a thing.
Emails Going to Spam? 12 Reasons Why That Happens and What You Can Do About It
Worried about your emails going to the spam folder? We’ve got you covered.
How Do Webinars Work? A Beginner’s Guide to Webinar Marketing
Even though webinars have been here for a long time, with the continuous rise of video content’s popularity in marketing, web presentations are the way to go. If you’re new to webinar marketing, read along and find out what webinars are, their main benefits, and how to create them.
What Are Follow Up Emails and How to Use Them Effectively
Follow up emails are a great source of valuable information. If you plan them carefully, you might expect high engagement rates (e.g., open and click-through rate). This article is aimed at helping you apply follow ups strategically and increase the value of your email marketing.
How to Build a Lead Funnel That Actually Works
Lead generation is important – I’m sure you know that already.
What is a Sales Funnel and How to Build an Effective One
This article explores the methodology and technology of sales funnels – the fastest and the easiest way to promote, sell, and deliver your products or services online. You’ll find this article useful if you have an idea for an online business and you’re looking for a solution to put it quickly into action.
25 Lead Magnet Ideas to Help You Build Your Email List Faster
Struggling to get more leads for your business? Let’s talk about lead magnets, then – the single most important element of any effective lead generation strategy.