What is content marketing but a way to educate and help your potential customers without focusing on sales at all, let alone the hard sell. Well, it’s also a bit more than that, as you’ll learn in our content marketing certification course.
This course helps you dive into the nitty gritty of content marketing – blogging, webinars, videos, content distribution & promotion, and measurement. You’ll also learn why content marketing can be strikingly effective, even with a minimal financial investment.
You’ll learn from some of the industry’s top experts in the world about all the details that go into content marketing that’s well done. People like:
- Michael Brenner, CEO of Marketing Insider Group
- Andrew Davis, keynote speaker and author
- Jamie Turner, CEO of 60 Second Marketer
Brenner and Davis were recently named as two of the top business speakers to hire and see in 2018 in the Huffington Post. Turner often appears on CNN to discuss marketing and business. They are some of the world’s top experts in marketing. Additionally, you’ll learn from some of our own GetResponse marketing experts.
What will you learn through the certification program? Things like:
- How to research and engage your audience
- How to develop content and editorial strategies
- How to write a great blog post
- Running a webinar as content marketing
- Content distribution
- Content marketing measurement
And you’ll learn this through:
- 25 lessons, with…
- 8 instructors, and…
- 174 minutes (almost three hours) of training time
Why get certified?
The GetResponse Digital Marketing Certification offers four certifications (email marketing, marketing automation, content marketing, and landing page optimization). It is unique in the industry for its inclusion of experts in their fields, as well as GetResponse’s own experts.
We included a content marketing certification because it is one of the most important ways to help move your prospects along in their customer journeys, and it is a marketing method that grows every day. Certification can help you prove yourself and your expertise as you grow your knowledge and skills.
Sign up for our content marketing certification!