Articles by Jamie:
How to Create a Brand that Attracts New Customers Like a Magnet
So there you are – you’ve developed a marketing campaign designed to drive prospects to your website. The results have been pretty good and you have a lot to be proud of. The problem is that none of the new visitors are doing what you want them to. Whether it’s getting them to download an […]
How to Measure the Success of Your Marketing Automation Campaign [Free Ebook]
How do you measure the success of a marketing automation campaign? That’s always the tricky part, once you have your system up and running. Because success is more than people clicking through to your offer. It’s even more than sales – well, more than just sales. Success is ultimately determined by return on investment (ROI) […]
19 Essential Marketing Automation Definitions Every Marketer Should Know
If you really want to understand what marketing automation is all about, then you have to understand the language that surrounds it. After all, if you don’t know the difference between a CTA and a CTR, then sitting in meetings with other marketing automation experts could be really frustrating. Good news. We’ve compiled a list […]
Essential Techniques the World’s Largest Corporations Use to Keep Their Marketing Automation Campaigns Humming Along
Did you know that there are 11 times more B2B organizations using marketing automation today than there were in 2011? It’s true. As surprising as that statistic might be, in other ways, it’s not hard to believe. After all, marketing automation works, so a lot of corporations are jumping on board.
Four Unconventional Ways to Improve Conversion Rates
Most people reading this blog already know several techniques that will improve conversion rates on their landing pages. The most common technique is A/B split testing. That’s where you test one version of a landing page (version A) and compare the results against a second version of the landing page (version B).
The 5 Most Frequently Asked Questions About Marketing Automation
If you’re like a lot of people, you have questions about marketing automation. How does it work? What are the benefits? And, most of all, what exactly is marketing automation? Good news! We have the answers to those and other questions you might have in the blog post below.
How to Accelerate Sales with Marketing Automation
Did you know that the success or failure of your marketing and sales programs comes down to 3 simple things? I’m not kidding. As hard as that is to believe, it’s true. Three. Simple. Things. What are they? That’s the question on a lot of people’s minds and it’s one of the topics we’ll discuss […]
Four Simple Marketing Automation Tricks You Can Put to Use Right Away
Okay, you’re all set up and ready to go with your next marketing automation campaign. That’s great. But now that you’re off to the races, you’ll want to start optimizing your campaigns. In other words, you’ll want to start testing different techniques to see which ones improve your open rate, your click through rate, and […]
The 3 Most Common Mistakes Businesses Make with Marketing Automation and How to Fix Them
You’re living the dream. After months (or even years) of trying to get approval to purchase a legitimate marketing automation platform, you’re finally off to the races. Fully featured marketing automation platform? Check. Contacts added to database? Check. Emails designed and ready to deploy? Check.
11 B2B Consumer Behavior Secrets You Should Know Before Launching Your Next Marketing Automation Campaign [Free Ebook]
If you want to get everything you can from marketing automation, you should go deep and think strategically about your customers and prospects. Marketing automation is here to stay and help businesses scale their customer base. So, the fact that the majority of businesses are now using it in one form or another is not […]
11 Consumer Behavior Secrets To Improve Automated Marketing [Webinar Recording]
As the globe shrinks, we’re going to see more and more information and more and more people behaving in a similar fashion around the globe. This is why 4,000 marketing professionals registered to attend “11 Consumer Behavior Secrets To Improve Automated Marketing” webinar to listen to Jamie Turner.
TRENDING BY Jamie:
- The Seven Most Common Marketing Automation Myths [Free Ebook]
- A Step-By-Step Guide On Using Digital Tools To Conduct A Competitive Analysis For Your Business
- Four Consumer Behavior Secrets That Will Take Your Marketing To The Next Level
- 11 Consumer Behavior Secrets To Improve Automated Marketing [Webinar Recording]
- 11 B2B Consumer Behavior Secrets You Should Know Before Launching Your Next Marketing Automation Campaign [Free Ebook]
- The 3 Most Common Mistakes Businesses Make with Marketing Automation and How to Fix Them
- Four Simple Marketing Automation Tricks You Can Put to Use Right Away
- How to Accelerate Sales with Marketing Automation
- The 5 Most Frequently Asked Questions About Marketing Automation
- Four Unconventional Ways to Improve Conversion Rates