Articles by Irek:
Create a Father’s Day Email Marketing Campaign That Rocks
Father’s Day is fast approaching. I’ve decided to take a closer look at the emails in my inbox and check how email marketers tackle the upcoming celebration. I wanted to find out more about the latest trends that dominate the Father’s Day communication. Take a look at what I have gathered and compare the presented […]
Planning an Email Campaign vs. Planning a Vacation #Infographic
Dr. Emel Aktas published an online index card in which he outlines a systematic approach to preparing for a summer break. So we applied the same principles to planning a successful email campaign. And so, we draw a parallel between summer vacations and email campaigns, remember these principles may be universal and might be applied […]
Why Do You Need Responsive Landing Pages? #FreebieMonday
The answer is pretty straightforward – if you want to deliver your message to your audience, you need to adapt it for the devices they use. Responsive Web Design adapts the layout to a device providing the best possible user experience. And in this blog post and whitepaper you will find all the RWD inspiration […]
Tips for a Loving Mother’s Day Campaign [Infographic]
Email marketing is all about cherishing relationships and Mother’s Day is another opportunity to prove it. Most people would like to give their Mom something unique, so it’s a chance for your brand to come up with a great offer and once again exceed customer’s expectations.
7 Fresh Ways to Welcome Spring with Email Marketing [Infographic]
Spring is about celebrating new beginnings. That’s why we’ve prepared 7 tips that will help you start fresh and grow your business with effective email marketing campaigns. The overall idea is to reinvigorate your strategy after the long winter months and set new goals with positive attitude.
A Guide to Creating a Compelling Email Message #Infographic
Once in a while it’s good to take some time off and get back to basics with all the experience you’ve gathered so far. The ability to craft effective messages is a fundamental skill for every email-marketer. That is why this time we have prepared an infographic, which presents the 6 most important elements in […]
Customer Journey – The Role of Email Marketing in the Buying Process
What is it that your customers really want from you? This simple question might confuse many email marketers. There are more and more advanced tools for collecting data, which allow us to track customer behavior (both online and offline), but can we make proper use of it?
How to Promote a New Product Using Email Marketing
You’re excited about your new product or service. But a question creeps into the back of your mind. Will it sell?
7 Tips for BOOOsting Your Halloween Email Marketing Campaign #Infographic
With 68.5 % of consumers planning to celebrate Halloween, it is another great occasion to plan and run a successful email marketing campaign. We offer 7 tips on how to make the most of your email marketing efforts in October and generate high ROI.
Facebook Targeting for Beginners: Radius-Based Ads
Facebook recently launched radius-based advertising. Now you can design campaigns that target users within a particular radius surrounding your geographic location. So far, this form of advertising is available only in the USA. But because of its potential, it may soon be widely available.
Why You Should Never Buy an Email List! Build One Yourself Instead.
Believe it or not, people still ask me the following question: where can I buy a good quality email list? The short answer is very simple: please don’t! You shouldn’t ever purchase an email list. But explaining why takes time. That’s why I’ve collected a few facts to prove that there is no such thing […]
TRENDING BY Irek:
- The Seven Deadly Sins of Landing Page Design [Webinar Recording]
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- New Release: Abandoned Cart And Website Traffic Tracking
- 8 Advanced Email Marketing Techniques You Can’t Miss in 2016
- Why Do You Need Responsive Landing Pages? #FreebieMonday
- How to Promote a New Product Using Email Marketing
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