Articles by Irek:
What Are Follow Up Emails and How to Use Them Effectively
Follow up emails are a great source of valuable information. If you plan them carefully, you might expect high engagement rates (e.g., open and click-through rate). This article is aimed at helping you apply follow ups strategically and increase the value of your email marketing.
What is a Sales Funnel and How to Build an Effective One
This article explores the methodology and technology of sales funnels – the fastest and the easiest way to promote, sell, and deliver your products or services online. You’ll find this article useful if you have an idea for an online business and you’re looking for a solution to put it quickly into action.
27 Newsletter Ideas with Inspiring Examples
The majority of people prefer receiving communication from companies through email (73% according to the DMA research), that’s why newsletters remain the essence of online marketing for most businesses. If done right, they effectively turn subscribers into satisfied customers and are a reliable source of revenue for your business.
43 Email List Building Ideas for 2019
Email list building is crucial for email marketing. A high-quality email list can be your most valuable business asset. In this article, you’ll find practical tips on how to build an email list.
Email Marketing for Beginners
With email marketing, you can do wonders. But, if you’re fairly new to this scene, it’s crucial to grasp the basics, like why is email marketing important, what are the benefits, and how to start. Take your first steps with the help of our email marketing for beginners guide!
The Seven Deadly Sins of Landing Page Design [Webinar Recording]
A week before Halloween, we hosted a webinar with renowned conversion rate optimization (CRO) and digital marketing expert Tim Ash, who revealed the seven deadly sins of landing page design. Here’s a quick recap, with a few tips and a link to watch the webinar replay.
Top Digital Marketing Growth Hacks – Lon Safko and Jamie Turner [Webinar Recording]
Are you looking for ways to save time and money for your online marketing campaigns? Watch the recording of this webinar featuring Jamie Turner and Lon Safko and get an insider look on digital marketing.
Email Marketing Excellence 2018: Top Tips and Insights [Webinar Recording]
Once again we’ve partnered up with Smart Insights to conduct a global benchmarking research to help you improve your email marketing, marketing automation, and content marketing ROI. On May 30, we ran a webinar where we presented the key findings and top tips to improve your marketing performance. Here’s a sneak peek.
How to Improve Your Ecommerce Campaigns with Email List Segmentation
Segmentation is the foundation of effective email marketing for ecommerce. If you want to deliver meaningful information to your customers, you need to know who they are and what they want. In this article, I’d like to share with you a few ideas on how to segment a contact list for an online business.
4 Inspiring Ecommerce Win-back Campaigns
Our job as online marketers is to build relationships with our target audience and be there whenever they are ready to buy. But sometimes, our customers lose interest and become less engaged with our brand. As a professional, you’ll have to step in and re-engage them. And I wrote this article to help you prepare.
How to Build a Powerful Ecommerce Email List
The single most important email marketing KPI in ecommerce? It’s pretty simple – return on investment. When you look at cost and revenue, you can easily determine the ROI. But in order to generate a steady revenue, you need a robust, continuously growing email list.
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