Articles by Erik:
Webinar Recap: The 5 Habits of Digital Leadership in Marketing Automation
Erik Qualman was recently a guest for a GetResponse Automation Hub webinar, where he spoke on the five habits of digital leadership that can be used with marketing automation.
Marketing Automation 2.0: 3 Tactics to Go to the Next Level [Free eBook]
In Erik Qualman’s second eBook for GetResponse, he moves beyond baseline tips to get a business started using marketing automation to tips to help businesses stay competitive in the ever-changing marketing landscape. This eBook focuses on three main tactics: Keeping the customer top of mind. Creating a plan. Tracking your customers for success.
The 3 Musts Of Marketing Automation [Free Ebook]
Marketing automation has the potential to make your marketing more effective and to make your marketing team more efficient. When it’s done right, marketing automation will do these things. It can even marry offline efforts to your online efforts – how’s that for efficient!