Split test to optimize results
Test every element of your newsletter to find out which strategies are the most effective, so you understand your readers' needs better.
Don't gamble with your ROI - send emails that will give you maximum conversion and subscriber engagement.
Everything can be tested
Create up to five messages, and GetResponse will automatically test and return the winner. You can test virtually everything:
- subject line, “from” field, header, etc.
- call to action: its size, position, color, text, etc.;
- email design: layout, color scheme, images size and position;
- personalization tags;
- email content: various offers, links, landing pages;
The winning version will be selected and sent automatically or manually, based on success criteria such as clicks, opens, sales quantity or sales income rate, etc.
It's the economy...
Don't risk losing time and money due to a wrong word or phrase. Improve your campaigns and pump up revenues with Split Testing now! Follow our pdf tutorial to see how easy split testing can be.