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  Hi Friend Hope you are surviving the winter chill! This week we look at a very common mistake many small businesses make - they communicate with their clients from the wrong position. We also look at how you can use positioning when leading your employees, before we take a look at a real life rags to riches story in our business of the week. THIS WEEK Copywriting: What Position Is Your Communication In? Neuro-linguistic programming (NLP) offers a great model to help you understand where your communication is coming from - Perceptual Positions. It sounds complex - but it is quite simple. In this article we look at the 4 different positions and talk about the best position to adopt when you are writing for your customers or clients. ALSO IN THIS EDITION HR Tip - Positioning With Your Employees Positioning is a also great tool you can use to build employee rapport and communication. Here are a few quick tips of when to use particular positions when talking with your team. Business of the Week -Elmore E-Business I love rags to riches stories and this one is about my colleague Chris Elmore. Chris started in the Qld Art Gallery earning $9 per hour and now runs an online empire that earnt $1.02 million in 2 years. Chris is a genuinely great guy and he is now sharing his knowledge with other internet entrepreneurs.   Blog Post of the week:Brilliant Timesaver - Google Reader As someone who has embraced her inner geek, I love technology that boosts your productivity!  Google Reader is a real pearler. Check out how it can make your life so much easier! Next week ... Testimonials - How to Get Great Ones Have a great week! exuberantly yours Ingrid Heart Harmony PS: This week's blog also included posts about business lessons from "Get Smart", Seeing the Beautiful in the Ordinary and It's Performance Review Season again.   11 July 2008 Heart Harmony  Freelance Copywriting ... Human Resources Copywriting ... SEO Copywriting   Get your HR in order with our Instant Employee Manual   It's Performance Review Season Again - learn how to create employee performance reviews that work

  July 10th, 2008 at 4:38 am

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