Why Mine is Bigger than Yours Fails in Marketing

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Why Mine is Bigger than Yours Fails in Marketing

Hi Friend

A very busy news week this week so let's get straight into it.

This week we start by looking at why Mine is Bigger than Yours Fails in Marketing. If you have a business, you will no doubt have seen some marketers who promise to make yours bigger than everyone elses. You may want to read this article first.

With the influx of Swine Flu around the world I give you 10 tips on what your business needs to be doing today to prepare and give you links to government websites for further information.

Our business of the week is one that is proving traditional media is not dead - it is alive and well!

THIS WEEK

Why Mine is Bigger that Yours Fails

Ever want to be bigger? To have a bigger email list, more Twitter followers, greater links, bigger ads than your competition? In this article I help you to look at the downside of being bigger and what you should be focusing on instead.

ALSO IN THIS EDITION

HR Tip - Planning for Swine Flu

Every business needs to be planning for swine flu and the impacts on their business. But what do you need to think about? I have 10 quick tips to get you started plus links to some great government resources on being prepared for an influenza pandemic. You will want to print these out and refer to them often over the coming weeks.

Business of the Week - 612ABC

Social media is full of debates about the demise of traditional media such as TV and radio. But one Brisbane non-commercial radio station is not just bucking the trend, it is making whole new ones with their innovative approaches.

Blog Post of the Week: Want a Great Ad? Kill the Jingle

As the economy falters, there has been a rise in the number of musical jingles over ads. But is this a good thing? Read my thoughts on why jingles should be killed.

Next week ...

Business marketing tune-ups

Have a great week!

exuberantly yours

Ingrid

Heart Harmony

PS: This week's blog also included a post about"QANTAS discriminates against tall people".