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Hi
Friend
Happy Easter (and yes I do
know it is April!) Thank you everyone
who reminded me last week that I had
lost track of time.
This week we are continuing our
April theme of taking responsibility
by looking at taking responsibility
for your online brand.
We start by showing you how to
work out what people are saying about
you and your company online - and
what to do about it.
We then look at some of the HR
ways you can build this monitoring
into your business.
Our product of the week is one I
personally use every day to protect
my online information and online
brand.
THIS
WEEK
Taking
Responsibility for Managing your
Online Brand
People love gossip - but what do
you do if the gossip or comments are
online? In this article we look at a
few simple things you and your
company can do to find out what is
being said about you in the online
world, and how you should
respond.
ALSO IN THIS
EDITION
HR
Tip - Designating Roles to Monitor
Your
Brand
Monitoring
your brand is an important task for
your business. Here's a few tips to
make this easier for
you.
Product of the Week - DL
Guard
This
is one product I learnt about the
hard way - when my e-books made its
way to strange places without being
paid for. DL Guard is a product I now
wouldn't run any e-business
without.
Blog Post of the Week:
Managers Not Ready for Social Media
Challenges
In this post I look at the
reactions of some managers to
negative comments in social media
about them or their company. I also
take a look at some of the ethical
dilemmas that social media monitoring
is raising.
Next
week ...
Taking
Responsibility For
Leadership
Have a
great week!
exuberantly
yours
Ingrid
Heart Harmony
PS: This week's blog
also included posts about Waiting
Kills Sales & Ever Forget which
Month You are
In?
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