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Hi
Friend
A real mixed bag this week
(much like our weather
lately!)
We start by looking at the
different generations and the things
you need to be aware of when you
market to them.
We then look at Staff Christmas
parties as it is that time of year
when many businesses are placing
their bookings.
Our business of the week is
someone you would least expect -
Sydney buses!
Finally we have a brilliant
printing offer from Wild Dog Designs.
How does 5000 DL full colour gloss
flyers for just $200 + GST grab
you?
THIS
WEEK
Marketing
to the
Generations
If you try and market to all
generations you will not succeed.
Every generation has different needs,
values and interests and you need to
tap into them in order to gain
maximum results.
In this article we look at the
generations from the Matures to Gen Y
to look at what makes them tick (and
how to market to them).
ALSO IN THIS
EDITION
HR Tip - Christmas
Parties
It's the
time of year when many offices are
booking their Christmas parties. Here
are a few quick tips on what to think
about before you
book.
Business of the Week
-Sydney Explorer
Buses
Last
week I took my family back to where I
grew up - Sydney. The Sydney Explorer
buses have a lot to teach other
businesses in terms of value adding
to your base
products.
Blog Post of the week:
What Makes You
Happy?
The 2008 Happiness Index has just
been released. Learn what makes men
and women happy (so you can use this
information in your
marketing).
Special Offer from Wild Dog
Designs
Jo from Wild Dog Designs has
organised a great printing offer for
our readers.
5000 DL full colour gloss, 80
gsm, single sided for just $200 + GST
(printing
only).
Offer available only until
COB Tuesday 28
October.
Next
week ...
Planning
your Christmas
Marketing
Have a
great week!
exuberantly
yours
Ingrid
Heart Harmony
PS: This week's blog
also included posts about Virtual
Workplaces & Christmas Corporate
Gifts.
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