It's now what you do - It's HOW you do it

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It's now what you do - It's HOW you do it

Hi Friend

Have you ever heard the saying "It's not what you do - it's how you do it"? That is the basis of the lead article this week, where we look at what makes you unique (and a tip - it isn't the things that make you unique).

We also look at the unique differences in communication preferences - and how this is important when you communicate with your employees.

Keeping with the unique theme, our business of the week is a magazine for a unique niche of readers and our blog post of the week is a fascinating yet controversial one looking at some newly released scientific studies about the impact of friends on your life.

THIS WEEK

It's not what you do - it's how you do it

Many people try and craft their unique selling proposition (USP) from things in their business. This doesn't work. What makes you unique is how you make people feel. In this article we start to explore the feelings you create.

ALSO IN THIS EDITION

HR Tip - Communicating with Employees

Communication can either increase productivity or create massive disruption. Managers need to be aware of unique differences in communication preferences when talking with employees in order to get their message across.

Business of the Week: New Scientist

Most people know I am in touch with my inner geek. New Scientist is my favourite magazine and I rarely miss reading an issue from cover to cover. What makes it so good?

Blog Post of the week: Your Friends are the Measure of Your Success

This post highlights some fascinating scientific research that explores how happiness, depression, obesity and a whole host of other things spread like viruses amongst social groups. What they have found is the friends you keep actually determine whether or not you are fat, happy and successful.You may want to audition some new friends after reading the research!

Next week ...

What makes a great business letter?

Have a great week!

exuberantly yours

Ingrid

Heart Harmony

PS: This week's blog also included posts about There's Money in Adrenalin and To Deter Shoplifters - Keep it Neat.