Does your writing reflect your brand?

RSS

Does your writing reflect your brand?

Hi Friend

Spring is in the air in Brisbane which turned my thoughts to spring cleaning businesses.

Businesses are like houses - they need a periodic rejuvenation to keep fresh. We start the makeover by looking at whether your writing reflects your business brand.

We then look at your employees uniforms and how they reflect your branding in a very visible way. I talk about my experiences in rejuvenating my own branding as well as talking about a Brisbane success story and networking group to makeover your business contacts.

THIS WEEK

Does your writing reflect your brand

The words you use to describe your business are as much your brand as your corporate colours and logos. I share with you some tips to help you define your business brand and then how to ensure your writing reflects your brand.

ALSO IN THIS EDITION

HR Tip - Uniforms: Protecting your Brand

The uniforms your employees wear and how they wear them are a very visible part of your branding. I give you some tips on what you need to cover in your HR manual to protect your brand through your uniforms.

Business of the Week - Women's Network Australia

One of the biggest success stories for networking groups is Women's Network Australia headed up by Lynette Palmen. WNA does a heck of a lot right and is a great place to freshen up your networks and business alliances.

Blog Post of the week:Spring Business Makeovers

I have been feverishly spring cleaning my home - as well as my business. Read about my adventures in rejuvenating my branding with Wild Dog Designs.

Next week ...

Do you own your images and words?

Have a great week!

exuberantly yours

Ingrid

Heart Harmony

PS: This week's blog also included posts about simple tips to boost customer satisfaction, dealing with difficult customers and comfort shopping.