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Hi
Friend
Spring is in the air in
Brisbane which turned my thoughts to
spring cleaning
businesses.
Businesses are like houses -
they need a periodic rejuvenation to
keep fresh. We start the makeover by
looking at whether your writing
reflects your business
brand.
We then look at your
employees uniforms and how they
reflect your branding in a very
visible way. I talk about my
experiences in rejuvenating my own
branding as well as talking about a
Brisbane success story and networking
group to makeover your business
contacts.
THIS
WEEK
Does
your writing reflect your
brand
The words you use to describe
your business are as much your brand
as your corporate colours and logos.
I share with you some tips to help
you define your business brand and
then how to ensure your writing
reflects your brand.
ALSO IN THIS
EDITION
HR Tip - Uniforms:
Protecting your
Brand
The uniforms your employees wear
and how they wear them are a very
visible part of your branding. I give
you some tips on what you need to
cover in your HR manual to protect
your brand through your
uniforms.
Business
of the Week - Women's Network
Australia
One of
the biggest success stories for
networking groups is Women's Network
Australia headed up by Lynette
Palmen. WNA does a heck of a lot
right and is a great place to freshen
up your networks and business
alliances.
Blog Post of the
week:Spring Business
Makeovers
I have been feverishly spring
cleaning my home - as well as my
business. Read about my adventures in
rejuvenating my branding with Wild
Dog Designs.
Next
week ...
Do you
own your images and
words?
Have a
great week!
exuberantly
yours
Ingrid
Heart Harmony
PS: This week's blog
also included posts about simple tips
to boost customer satisfaction,
dealing with difficult customers and
comfort
shopping.
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