Atlantaevent.com NewsFlash - A formula for Success?

Intro From Jeff Glaze

Jeff Glaze
Editor



"Buy my eye-opening ebook!" from Jeff Glaze, The editor of AtlantaEvent.com

Greetings,

Here it is - a useful stuff issue.

What is a useful stuff issue? It is an issue with stuff to help you be more successful. That's what it is. Below I am going to tell you about stuff to use to promote yourself and your business.

If you take some time to get these things set in motion, you will find that just one new client will pay for the time invested. Whether you work for yourself or someone else, these things can help you to reach your goals and to get where you are going.

What have I been up to lately? Working to make AtlantaEvent.com more useful to you. I will not rest until I have overloaded you with tools and ideas to make you rich and famous.

So let's get to it.

Check out the articles this week, there are a few nuggets included. Stay safe and see you next time!

If your business event or organization is not listed on AtlantaEvent.com, add it by clicking on the links. Submit articles here and feedback here. Please remember that we only feature business events and organizations.

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Jeff Glaze - Editor

Map Your Path to Success

By Jeff Glaze

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When you were in school did you ever question the logic of having to learn about history of the nation and the world? I did. The answer that I got was that learning history was important to the present and the future by showing things that had happened to us thus far and enabling us to learn from our mistakes and successes and make better decisions for the future.

In fact, you may have heard the phrase "Hindsight is 20/20" which means when looking at the past you can clearly see the impact that decisions have had on your life and the lives of others.

When considering this, does it not make sense that if we study the history and progress our our own decisions and successes and failures that it may enable us to chart a better plan of our success for the future?

Some people accomplish this by writing in a journal and many successful people do this. It gives you the opportunity to not only track your progress in a methodical way, but also gives you a way to make notes of ideas for future projects and products for later use.

What do you do if you have no journal to refer to? What if you lack the discipline to write every day?

One thing you can do is exercise your memory periodically by creating a path of your business decision making progress. By doing this you can look at how various events and decisions have impacted your life and career.

For example: How did I end up creating AtlantaEvent.com? Explanation after chart.

Black dots are decisions or choices.
The red line indicates the main path.
Green lines are aspects of resulting business.
Blue lines are co-existing businesses.

In 1991 I bought a computer for my children to help them with school work. I then taught myself to use it and went from being a route salesman with Frito - Lay to being in the computer industry. This was a decision I made that changed my life as illustrated by the red line.

Had I not bought that computer, I might be working today in a service related position. From the computer job to Independent consulting was a choice. Independent to CD Group was a choice. CD Group to Neo was an effect of being "let go" after September 11, 2001 as was the move from NEO to unemployed. Unemployed to Mostcool Media, was a choice and other decisions led me to today.

So once I have mapped my past, how does this help me?

During the mapping process, I was able to reflect on failures and successes that occurred at each step. By focusing on the successes, it helped me to better see a line of progress that was consistent which led to greater roles and responsibilities. It also helped to boost my confidence in my own ideas, seeing things as a progression toward a greater purpose.

To use this tool to move forward to the future, I can see that I do have many good ideas that if implemented, lead to growth and more success. I can then use the map of my past as a foundation to my future and as a blueprint on how to move along a line that includes my experience as I work on projects that help me grow beyond my past experiences. It also serves as motivation when I may be experiencing a slow time in the business cycle.

This map is similar to mind mapping, but maps things that have existed as opposed to things that are yet to exist. Try mapping your past and let me know if it helps to put your future in better perspective.

Jeff Glaze is the editor of this newsletter and www.AtlantaEvent.com and the author of "The Six Xtremes of Power Business Networking".

Build Your Online Database With Bonus Giveaways

By Kathleen Gage

Anyone who depends on building a database with online subscribers knows this is becoming more difficult by the day. Primarily, the competition for the consumer’s attention is fierce. Today’s consumer has become much more demanding and savvy when it comes to buying products online or signing up for “stuff.”

Smart marketers realize the power and profit that comes from a strong alliance through joint venturing. JV’s can be one of the smartest marketing moves any online marketer can make.

Something that has become very popular in recent months is where one person or company sweetens the offer of the product they are selling with lots of bonuses. The bonuses can be their own information products or those of others who understand the benefits of this type of campaign. Of course, there is no charge for the bonus products.

There are two primary ways to participate in a JV of this nature. One is to simply give the PDF file to the person who is selling a product. The seller gives the PDF directly to the buyer. The advantage to this is your bonus product gets seen by others. The disadvantage is you don’t get access to the buyer’s contact information.

The other option is to require anyone who buys a product to go to a link provided by the bonus giver. The link is connected to a page with a form that the consumer fills out. They must leave their name and at a minimum, their email address before they can download the bonus.

When offered the opportunity to partner with other online marketers I usually jump at the chance. However, I the campaign I am most likely to join in on is the one where people sign up to get my bonus. Additionally, I do all I can to make sure the person I partner with is reputable.

Here are the primary benefits to participating in a joint venture.

1. Expanded market reach
2. Gain name recognition within that market
3. Increase credibility through name association
4. Build a database with minimal effort
5. Create incredible value for the consumer

If you are looking for ways to increase your database, reach, credibility and visibility while providing more value to your market, consider joining forces with other progressive thinking entrepreneurs. It could be one of the smartest business moves you make.

Kathleen Gage is an award winning business advisor, keynote speaker, corporate trainer and author of several books on sales and marketing. Visit http://www.turningpointpresents.com/101nocostlowoffer.htm to learn about her most recent eBook – 101 No Cost & Low Cost Tips to Market and Promote a Product, Service or Business.

Get Linked - In and Get Connected.

by Jeff Glaze

What would you do with 3 million business contacts?

Would you try to market your products directly to them? Would you send them an email? Would you look for something in common with them and ask them for or offer help?

Linkedin.com has been around for more than 2 years and has gathered over 3 million users. The basic (and somewhat powerful) membership is free and gives you many features that you can use without paying.

To build your network from scratch takes uploading your contact list and then linking to those who are already members by sending an invitation to them. If the people you are linked to have a large list of contacts you are immediately linked to a lot of people.

What can I use linked in for?

For one, they have employment listings which you can use to contact the decision makers in the companies where jobs are listed. Since most hiring decisions are made this way, this is a natural way to get your foot in the door.

If you are trying to target a particular type of prospect, linked in is an inexpensive marketing tool. You just have to be careful of how many favors you ask of your network to be sure that your network does not collapse, so when using it, make very careful decisions on what you ask for.

How can i help you build your network quickly? I have been working on mine recently and now on a 4th level am linked in to all 3.3 million or more users.

After you open your account ( at no charge ) simply enter my email address info@atlantaevent.com into the invite a new connection section. I will accept your invitation and you will be one level away from about 500 - 2000 people right away.

As a subscriber to this newsletter, you have several advantages. Aside form discounts and special offers that I find and pass along from time to time, this is just another service I can provide for you. Go easy on me, plan your contact requests carefully and please, I can't pass along multi-level marketing business opportunities, but any other business request will be seriously considered.