Friend, get your share of Google!

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Friend, get your share of Google!

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Get Your Share of Google!

Date of this article: 10/07/2003

Last week in The Financial Times, it was announced that by early next year, the public could be able to buy themselves a slice of the Google pie. The Internet search leader is apparently giving serious consideration to the idea of an initial public offering (IPO) of shares equating to 10-15% of the company.

Hot on the heels of this news comes speculation that Google representatives have met with Microsoft to discuss the possibility of a partnership or merger with the world’s biggest software company. Search industry analysts believe that the fact that Microsoft would consider such a deal is proof that Google poses a great competitive threat to Microsoft’s search industry aspirations.

It has also been reported that Google has considered bypassing the usual Wall Street channels and instead providing investors with the ability to purchase the shares online. This would greatly disappoint many major investment banks, hoping to secure some large profits through involvement in the Google IPO.

Luckily for these companies, the traditional system of offering shares is still the most likely avenue to be used by Google. To this end, Google is said to be narrowing down the list of potential investment banks whose services may be required for the IPO. Morgan Stanley is believed to be the major contender, but there are five or six other banks that are still in the hunt. If this IPO goes ahead, it should help to cement Google’s position as search market leader before major competitive moves are made by Microsoft or Amazon.

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November 11th, 2003 at 4:50 pm

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