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Social Media News:
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The Unofficial Rules of Social
Media Marketing for Business:
Obviously, you have to work within the
rules and terms of service of each social
network you join. Beyond that here are some
rules of thumb to make the most of your
relationship-building experience and
long-term social networking success.
Observe and get a feel
for how things work in the network.
Different groups have different rules and
understandings. Don’t be in a rush or you
may offend members with your faux
pas.
Avoid doing nothing but
flogging your product. Concentrate on
connections and adding value instead. It’s
what will build your following and increase
word of mouth.
Do include your website
URLs and branding, where allowed. This can
be in signature lines, profile pages,
updates, etc. Keep it subtle and within the
guidelines and what your followers/friends
find acceptable.
Make sure your content
gives them a way to learn more, sign up,
etc. When you do post your links, make sure
that your visitors can learn more about
your products, sign up for your mailing
list, etc.
Share information
freely. This can include links (where they
are allowed) to your own content, videos,
pictures, etc. The links you include can
even be some promotions, but only where
very appropriate.
Speak with people, not
at them. Engage in conversations and leave
comments, where appropriate. If you just
post and run, you lose out on most of the
benefits social networking can bring.
Use private messaging
sparingly and wisely. Only send private
messages to people you know or if you don’t
know them, have a purpose and don’t take up
too much time. It’s all about respecting
people’s time and virtual space.
Don’t be afraid to be
personal. Remember, this is social
networking – give people a glimpse into
your life. It’s OKAY! Of course, you still
want to retain a level of professionalism
that is required for your particular
business, but that still leaves plenty of
room to have fun.
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Virtual Assistant
Corner:
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VAClassroom.com offers a
high caliber 7 module
training program based on
the seven hottest Social
Media Marketing Services
requested by businesses
today including:
- Social Media Strategy and
Action Planning
- Social Networking Profile
Set-up and Management
- Facebook Marketing
- Twitter Marketing
- Online Video
Marketing
- Online Reputation
Management
- Social Media Content
Distribution
The Social Media Marketing
Specialist Training Program
offers a self-directed
training system for Virtual
Assistants and Online
Professional seeking to
offer these in-demand
services to their new and
existing client base. The
program features 8 modules,
30 videos, an interactive
and supportive learning
community, comprehensive
resource guides,
assignments and a Social
Media Marketing Specialist
Certification.
Claim your seat now
http://bit.ly/gUCPE
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Dawn's Corner:
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LinkedIn Connects My
World
Last night, I was thinking about our
upcoming webinar and all the usual
reasons why everyone totes about
LinkedIn. But I came up with a new
analogy that I thought I would share with
you. LinkedIn is truly a connection
place for me – I am connected with
clients, business equals, prior work
places, friends and people across the
globe all in a professional manner.
Let me give you just one phenomenal
example. I recently received a
connection or a connection request.
It went something like this, a
prior boss of mine wanted to be connected
with Sarah Palin and found within my
network, someone that I was connected
with was connected to her (to be honest,
I didn’t know this), so I was able to
connect a corporate connection to someone
I wasn’t connected to. That is amazing to
me.
It is even more astonishing that I was
able to connect someone to a figure as
well-known as Sarah Palin. Never
underestimate the power of online
networking!
Be sure to check out my seminar on
utilizing LinkedIn: LinkedIn Strategies
for You 11/18/09
http://snipurl.com/t1ete-1120
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Resources:
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Online Reputation Managment:
http://bit.ly/1EOy9
Unlocking the Mysteries of Social
Bookmarking:
http://bit.ly/rRtDN
How to sell social media:
http://bit.ly/Ju4nv
21 Top Twitter Tips:
http://bit.ly/21Twitter
Social Media Marketing Certificate Course
http://bit.ly/gUCPE
Twitter 101: What do all those acronyms
mean?
http://bit.ly/Twtr101
Payroll Service
http://IntegrityPayrollSolutions.com
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Find Us:
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FB Business Page:
http://faecebook.com/dawn.pigoni
http://LinkedIn.com/in/dawntrenee
http://delicious.com/dawntrenee
http://mixx.com/users/dawntrenee
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